likemind.min was yesterday morning and we had a great turn out. We had close to 20 people, 4-5 new faces again. I’m a little nervous what will happen when everyone will show up.
While co-host Sarah and I had throw out the topic of discussing trends/predictions of ‘08, the conversation quickly wandered in its own direction. [...]
I started to clean the small mess (normal living mess) my apartment today (working off post new years eve) I realized what mess really bothered me was the mess my social media, media, etc, content was in. My Google Reader was a mess, feeds were stored all over the place with barely any type of [...]
(This post sneaks out from behind my agency’s blogwall)
The latest article from Adweek Magazine, Is Social Media Killing the Campaign Microsite?, questions the death of the Campaign Microsite. Adweek likens this to the death of the 30-sec spot discussion from several years (or wait, months ago?), but instead of media fragmentation killing the :30, its [...]
In brief: Likemind group asks global question. Complied answers from around the world shows that we (global humans) are feeling more similar about our cities than we realize. NYT article challenges that all of us ‘young online folks’ (people without gray hair) are not participating enough in today’s politics to make a difference. But maybe [...]
So far, I’m liking this idea. You get to “create” you own message (mine is below) and then send it to a friends. But they didn’t stop there. Instead of just sending you message they give you embed code for blogs, Myspace and Facebook application.
Engaging the consumer and giving it a chance to spread… social [...]
A couple of weekends ago I was back home on the family farm. The farm I grew up on…you could say was an early adopter farm (not surprising). My father was one of the first farmers to use no-til style crop management. And for as long as I can remember, we’ve always raised pretty much [...]
A couple of posts from around the blogossphere have started to raise the question…ok, so just how do we get our clients to do social media/interactive/conversational media? I think this is a natural evolution of social media (which I’m moderating a panel on the topic in September in Chicago, shameless plug) as we see that [...]
I unplugged over the weekend (at brother’s wedding on the farm). Doing so I was able to reflect on on I dip into the social media pool. I realized a couple of things.
1 – I am a horrible writer.
2 – I don’t actively participate in social media.
In regards to (1), that will just [...]
With the ‘Age of Conversation‘ coming of…well..age, brands have been asking – how do we [brands, brand communication] engage in consumer’s conversations? I’ve always believed in a couple simple rules of thumb in engaging consumers with brand conversational/social media communications;
1 – give consumers something to talk about
2 – give consumers a place to talk
One of [...]
